Our work & press release pages
Duration
1 sprints (2 weeks)
Role
Web Designer
Client
BIMM
Summary
BIMM is a Canadian creative agency specializing in performance marketing, focusing on building meaningful, measurable customer relationships. They integrate data-driven strategies, creative design, and technology to deliver impactful campaigns. BIMM serves a variety of industries, offering expertise in areas like digital marketing, CRM, and customer experience, aiming to drive results and enhance brand connections.
The challenge
The challenge in designing BIMM’s Our Work and Our Capabilities pages was to seamlessly align with the existing website branding while collaborating closely with developers to deliver high-quality, visually compelling web pages that effectively showcase our expertise.
Our goal
Our primary goal in the design process was to adhere to BIMM’s newly established design system, ensuring consistency and cohesion across all elements of the Our Work and Our Capabilities pages.
By leveraging the design system’s guidelines, we maintained a unified visual identity while streamlining the collaboration between designers and developers.
This approach not only enhanced efficiency but also reinforced brand recognition, enabling us to deliver a polished and professional user experience that aligns with BIMM’s standards of quality and innovation.
Adhering to the design system ensured a cohesive and polished outcome, streamlining the design and development process while maintaining brand consistency.
The outcome
The design of Our Work and Our Capabilities pages successfully highlight BIMM's expertise and creativity, providing a seamless and engaging user experience. By adhering to the design system and collaborating closely with developers, the final pages deliver a visually compelling and cohesive representation of the brand.
Creative touches were added to the layouts through dynamic visual elements, interactive components, and innovative use of space, making the designs more engaging while staying true to BIMM’s identity. These updates not only enhance usability but also position BIMM as a leader in performance marketing, effectively showcasing its capabilities and portfolio to prospective clients.